Grab Attention with Vehicle Signage

One of the biggest problems facing traditional, stationary forms of advertising is the inherent limit imposed on audience exposure. If you place an ad on a billboard, for example, you’ll only ever broadcast your message to those driving on…

Introduction: The Great German Cars

Karl Benz Has been working on small gasoline engines for years and is almost broke. His latest, bolted to the bench in the shed, obstinately refuses to start. The 35-year-old engineer and his pretty young wife Bertha are not looking forward…